E-commerce in Argentina: Record growth by 2023 and keys to success for B2B companies
E-commerce in Argentina: Record growth by 2023 and keys to success for B2B companies Share: E-commerce in Argentina continues to establish itself as a key driver of the digital economy. During 2023, more than 489 million products were sold through 234 million purchase orders, representing increases of 16% and 11% respectively compared to 2022. (Source: […]
B2B eCommerce Loyalty Strategies Using CRM and ERP: A Guide to Customer Retention
Loyalty Strategies in B2B eCommerce through CRM and ERP In B2B, customer loyalty is an essential strategic element to strengthen business relationships and ensure recurring revenues. Unlike B2C, where loyalty tends to be less constant and purchasing decisions can be impulsive, in B2B, building solid relationships and continuity are fundamental. Implementing tools such as CRM […]
Everything you need to know to get started in dropshipping
Everything you need to know to get started in dropshipping On dropshipping has become one of the most popular ways to start an online business. But what exactly is dropshipping and how can you get started with it? In this article, we will guide you through the essential steps to start your own dropshipping business […]
The European B2B e-commerce market is projected to reach $1.8 trillion by 2025.
The European B2B e-commerce market is projected to reach $1.8 trillion by 2025. Share: The European B2B e-commerce market is projected to reach $1.8 trillion by 2025. 1.8 trillion by 2025.driven by the increasing digitization of companies and adaptation to new technologies. This figure marks a significant increase over current levels, showing that the B2B […]
Zalando Introduces its AI Assistant in Spain for a Personalized Shopping Experience
Zalando Introduces its AI Assistant in Spain for a Personalized Shopping Experience Share: Zalando, one of Europe’s fashion e-commerce giants, has taken another step in its commitment to technological innovation by launching an artificial intelligence (AI) assistant on its platform in Spain. This tool promises to offer a more personalized shopping experience, helping users find […]
Decathlon Spain Online Sales Growth in 2023
Decathlon Spain Online Sales Growth in 2023 Share: Decathlon Spain has closed the year 2023 with significant growth in sales, consolidating its position as a leader in the sports sector. The company reported a total turnover of 2,127 million eurosa 10% increase over 2019 levels. This performance has significantly boosted the growth of its global […]
TikTok Shop delays its launch in Spain until the end of 2024
TikTok Shop delays its launch in Spain until the end of 2024 Share: TikTok Shopthe e-commerce platform of the popular social network, has announced a new delay in its launch in Spain. delay in its launch in Spainnow scheduled for the end of the year. Initially planned for October 2023, this postponement could even extend […]
Discover what the Canvas model is for and how you can implement it in your ecommerce
Discover what the Canvas model is for and how you can implement it in your ecommerce In the world of ecommerce, strategic planning is key to ensure the success of any business. One of the most effective tools to achieve a clear and concise vision of your ecommerce is the Canvas model. In this article, […]
What are the key performance indicators in an ecommerce?
What are the key performance indicators in an ecommerce? In the ecommerce environment, knowing and measuring key performance indicators (KPIs) is essential to evaluate the performance of an online store. These key indicators allow ecommerce owners to understand the success of their strategies and make data-driven decisions. In this article, we will explain the main […]
B2B vs B2C: Understanding the key differences in e-commerce
B2B vs B2C: Understanding the key differences in e-commerce What is B2B and B2C? B2B (Business-to-Business) Refers to business transactions that take place between companies. For example, a manufacturer of electronic components selling to a computer assembly company. B2C (Business-to-Consumer) Involves the sale of products or services directly to end consumers. An example would be […]