B2B Companies in Spain to Increase Investment in Digital Marketing by 2024
B2B Companies in Spain to Increase Investment in Digital Marketing by 2024 Share: By 2024, half of B2B companies in Spain plan to increase their investment in digital marketing, according to a recent report by Correos Express. Of this group, 16.12% plan to significantly increase their budget, while 33.06% anticipate moderate growth. Some 36.36% of […]
What is the commercial target and how to identify yours?
What is the commercial target and how to identify yours? In the competitive world of marketing and sales, understanding and defining your business target is crucial to the success of any strategy. The commercial target, also known as the target audience, is a specific group of people who share similar demographic characteristics, interests, needs and […]
Recommendations before creating an online store
Recommendations before creating an online store In today’s dynamic world of e-commerce, creating an online store is not just an option, it’s a necessity. In this article, we detail the key steps you need to take to create an online store that will allow you to reach a wider audience and increase your sales. Definition […]
Most used online payment methods in 2024
Most used online payment methods in 2024 The online payment landscape is constantly evolving, adapting to new consumer needs and preferences. In this article, we will delve into the most used online payment methods in 2024, analyzing their features, advantages and disadvantages so you can make informed decisions and boost conversions in your business. Credit […]
What is payback and how is it calculated?
What is payback and how is it calculated? In the world of finance, sound decision making is the fundamental pillar on which the success of any company is based. Among the wide range of tools available to assess the viability of an investment, the payback, also known as the amortization period, has positioned itself as […]
5 ways an ERP for service companies can improve your business
5 ways an ERP for service companies can improve your business In the competitive world of service companies, where efficiency, customer satisfaction and adaptability are key to success, implementing an ERP system can make the difference between stagnation and exponential growth. Here are 5 ways an ERP for service companies can improve your business: Increased […]
How ERP improves supply chain management
How ERP improves supply chain management What is an ERP in supply chain management? Definition of ERP An ERP (Enterprise Resource Planning) is a software system that integrates and manages various business functions on a single platform. Its objective is to facilitate the flow of information between all business processes within the organization. In the […]
5 Keys to increase sales in your B2B online store
5 Claves para aumentar las ventas en tu tienda online B2B En el competitivo mundo del comercio electrónico B2B, aumentar las ventas en tu tienda online puede parecer un desafío monumental. Sin embargo, con las estrategias adecuadas, puedes mejorar significativamente tus resultados. En este artículo, exploraremos cinco claves esenciales para incrementar las ventas en tu […]
Why does your company need a business management system?
Why does your company need a business management system? In today’s competitive and dynamic environment, running a business is no easy task. Multiple challenges, from financial management to inventory control, require comprehensive solutions. A business management system is an essential tool that allows companies to optimize their processes, centralize information and make decisions based on […]
Omnichannel vs. multichannel for B2B companies
Omnichannel vs. multichannel for B2B companies Omni-channel and multi-channel are key strategies for B2B companies looking to improve communication with their customers. Therefore, it is essential to know the specific characteristics of each one, as well as their advantages, in order to understand the value they can bring to our company and thus make the […]