How to manage your company’s cash flow?

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How to manage your company’s cash flow? Complete guide to maintain liquidity What is cash flow and why is it essential for your business? Definition of cash flow The Cash flow is a term that refers to the net amount of cash flowing in and out of a company during a specific period. This concept […]

Amazon launches new low-cost store to compete with Shein and Temu

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Amazon launches new low-cost store to compete with Shein and Temu Share: Amazon is preparing a new move to take on its competitors in the low-cost products market. The U.S. e-commerce company has announced the launch of a section specializing in low-cost products, with prices not exceeding $20. This new space on Amazon’s website will […]

TikTok Shop Launches “£1 Million Club” to Boost UK Vendor Revenues

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TikTok Shop Launches “£1 Million Club” to Boost UK Vendor Revenues Share: TikTok Shop has launched the “£1 Million Club” program in the UK, with the aim of helping retailers achieve revenues of up to £1 million. This program offers five main benefits: Commission-free sales for 90 days for new salespeople registered between June 23 […]

Wiz Rejects Google’s Proposed $23 Billion Acquisition Proposal

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Wiz Rejects Google’s Proposed $23 Billion Acquisition Proposal Share: In an unexpected move, Wiz, the innovative cybersecurity company, has decided to reject a buyout offer from Google valued at $23 billion. This figure, which nearly doubles Wiz’s valuation in its last funding round, would have been the largest acquisition in the tech giant’s history. Wiz […]

AliExpress Continues to Dominate as the Preferred Online Shopping Channel in Spain

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AliExpress Continues to Dominate as the Preferred Online Shopping Channel in Spain Share: A recent report by AliExpress, the ‘Consumer Insights Report’, highlights that marketplaces continue to be the preferred option for more than 71% of consumers in Spain. In particular, 78.4% of respondents have shopped on AliExpress, and 48.85% do so on a regular […]

B2B Companies in Spain to Increase Investment in Digital Marketing by 2024

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B2B Companies in Spain to Increase Investment in Digital Marketing by 2024 Share: By 2024, half of B2B companies in Spain plan to increase their investment in digital marketing, according to a recent report by Correos Express. Of this group, 16.12% plan to significantly increase their budget, while 33.06% anticipate moderate growth. Some 36.36% of […]

What is the commercial target and how to identify yours?

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What is the commercial target and how to identify yours? In the competitive world of marketing and sales, understanding and defining your business target is crucial to the success of any strategy. The commercial target, also known as the target audience, is a specific group of people who share similar demographic characteristics, interests, needs and […]

Recommendations before creating an online store

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Recommendations before creating an online store In today’s dynamic world of e-commerce, creating an online store is not just an option, it’s a necessity. In this article, we detail the key steps you need to take to create an online store that will allow you to reach a wider audience and increase your sales. Definition […]

Most used online payment methods in 2024

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Most used online payment methods in 2024 The online payment landscape is constantly evolving, adapting to new consumer needs and preferences. In this article, we will delve into the most used online payment methods in 2024, analyzing their features, advantages and disadvantages so you can make informed decisions and boost conversions in your business. Credit […]

What is payback and how is it calculated?

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What is payback and how is it calculated? In the world of finance, sound decision making is the fundamental pillar on which the success of any company is based. Among the wide range of tools available to assess the viability of an investment, the payback, also known as the amortization period, has positioned itself as […]